Book Review
Dare to dream and work to win by Thomas Barrett, goes about explaining what is clearly stated in its subtitle, namely, understanding the dollars and sense of success in network marketing. The book elaborates on the process of creating wealth, personal success and the psychological background to it, and how network marketing can be used for success. Written simply, it is easy to understand and absorb. It also teaches the reader what it means to be an entrepreneur and how to think like one. Life as an entrepreneur is very challenging and requires a specific mind set, which needs to be cultivated.
An international bestseller, available in many languages, Dare to Dream and Work to Win has transformed the lives of hundreds of aspiring entrepreneurs who learnt that the path to success cannot be reached through shortcuts or jumps and starts but through persistence and perseverance, courage and vision, stamina and networking. Success is now largely a function of one’s expertise in network marketing. The right work ethics, principled approach and courage to pursue dreams, hold all aspiring entrepreneurs in good stead. Dreams no matter how bold or even outrageous, can come true if pursued with courage and passion, which also involves hard work and single minded focus on success.
Thus the four fundamental principles elaborated upon in the book include:
- The correct approach- having the right approach towards work and business is important. Work must be enjoyable and spur you forward, since that is the only way to meet new challenges and surge ahead.
- Consistency in actions is the foundation of network marketing. Consistent actions taken cumulatively add up to a big initiative. Barrett insists that it is the small actions completed consistently that help to complete the big picture of a business.
- Duplication is important in network marketing. Keeping things simple makes them easy to be duplicated. Methodical approach and easy to follow steps can be taught to all team members and this will help in increasing and extending the business, which will culminate in wealth creation.
- Sufficient time to devote-this is a prerequisite since everything takes time to grow. Growing a team needed for network marketing is also likely to take time, and therefore one has to be patient. These are things that cannot be done in fast-forward mode or overnight. The author talks about the concept of flight time, which is time at the wheel, and network marketing is no different.
These principle need to be combined with personal qualities like courage, vision and stamina to stay steadfast on the defined goals. Business building requires a definite psychology, and this is explained in the book at length, to benefit not just those in network marketing but also enterprising individuals in other fields as well.
Dare to Dream has been behind the professional success of thousands of readers, who have also additionally found personal success after reading the book and the principles it focuses on. The author is so certain about what he has written and its impact on people that he offers a money back guarantee to all those who are not satisfied with the book.
